What you will do:
- Conceptualising and executing innovative, engaging and fun trade promotions and rolling out end to end, impactful in-store campaigns in collaboration with marketing and sales teams
- This includes the strategic development and execution of well-conceived seasonal rollout plans and budgets, aligning cross-functional teams towards a flawless execution of the strategy. This would include all in store displays, catalogues and advertising.
- improve brand presence, campaign execution through excellence in in-store planning, execution, and tracking in alignment with the seasonal and annual marketing priorities
- Assess Market Trends: use external data sources to undertake market data analysis, identify opportunities and risks, and recommend solutions
- Customer Insights: Leverage shopper insights and data to create programs that drive traffic, loyalty, conversion, and basket size
- Project Management: Manage cross-functional projects expanding Retail Fixtures, NPI launch support and POS execution.
Key Requirements
You are consumer-oriented with a growth mentality that is inquisitive, results-oriented team player that has strong knowledge of Retail and Shopper Marketing with a strong sense of ownership. You are also:
- Passionate - about the consumer and in delivering simply outstanding experiences.
- A Leader - You have a vision and a purpose, and you can inspire and influence others to not only share it but apply their abilities to achieving it.
- Organised - you set the pace and the priorities, and then you bring a methodical approach to meeting your goals
- Energetic - Your enthusiasm is infectious and inspires and engages your colleagues and collaborators to achieve, deliver, and be accountable for their work. You'll also have the stamina essential to delivering results in both the short and long term.
- Negotiator - Excellent communication skills with the ability to influence stakeholders at all levels across by building strong interpersonal relationships.
- Fast learner - with the ability to adapt quickly in unfamiliar situations.
- Data driven - with strong analytical skills that form the basis of your decision making
If you would like a chat please feel free to reach out!