Group Marketing Director

Creditsafe

Creditsafe, the global business intelligence experts, specialise in business credit checking and all round B2B solutions. Since its Scandinavian launch in 1997, the business has evolved into a global organisation, with 23 offices across 14 countries, employing approximately 1,300 people.

As the world’s most used provider of online business credit reports, they have changed the way business information is used worldwide through their passion and drive to deliver superior business data.

With credit information on over 365 million businesses across the globe, Creditsafe delivers the most accurate and up-to-date information available in an easy to use format for businesses of all sizes. All major credit insurers also endorse creditsafe, meaning their credit scores & limits are one of the most trusted in the industry. Creditsafe makes their company credit reports as simplified as possible, so everyone in a business can use them without a financial background. Thanks to ease of use, international reach and continuous improvement to their products, Creditsafe is proud to maintain a 95% customer retention rate.

Our Paternership with Creditsafe

Creditsafe was at a pivotal point in its evolution with ambitious plans to stay at the forefront of the use of technology to deliver integrated data solutions and to double new business acquisition and revenue over a five year period when they approached us in late 2019.

Creditsafe wanted to significantly enhance their leadership team. Additions to the leadership bench would become part of their burgeoning success story in a company that boasts some of the highest employee engagement levels across the globe, provides opportunity for personal growth and development and places a key focus on employee health and wellbeing in an environment built on the CEO’s original intent to “create a workplace where people WANT to come to work on a Monday morning”.

Throughout 2020 we supported Creditsafe in attracting the very best of talent across multiple verticals. Assignments that we successfully completed for Creditsafe include:

The Assignment

We were approached to identify and secure a world class Group Marketing Director. The core remit for the successful candidate was to direct and lead all marketing and PR activity across the Global Group of Creditsafe companies.

Our Solution

This role presented the right Marketing Leader a fantastic opportunity to become part of the Creditsafe success story. Leveraging our market leading inhouse research team as well as our strong connections into the best Marketing Leadership talent, we sought out the very best of talent with a proven track record as a strategic marketing communications specialist. The ideal candidate needed to bring a passion for technology and brand building in a business to business, high volume customer portfolio, technology environment (ERP solutions sales, SaaS etc.).

Following an extensive search, we secured a proven senior Marketeer with vast SaaS knowledge and a background working with growth stage SaaS businesses.