Manage the daily operation of the ecommerce (Shopify)
Develop and implement digital advertising campaigns across different digital platforms, including ecommerce, social media and website
Drive traffic and boost sales activities through SEO, SEM, Google Ad etc.
Coordinate with APAC offices to align with regional guidelines and campaign execution
Monitor the ad performance and optimize the ROI
Create marketing collaterals including newsletter, EDM, press release in Chinese and English
Review the campaign results through reporting for performance improvement and identifying insights
Liaise with other internal teams to maximize digital performance
Liaise with vendor to optimize website UI/UX and content
Requirements
Degree holder in Marketing, Digital or e-Commerce related disciplines
2-3 years of experience in digital marketing, social media and ecommerce (Shopify) management, preferably in fashion & apparel, street fashion or digital agency
Solid skills in SEO, SEM, Google Ad, Google Analytics etc
Energetic, proactive, result-driven and self-motivated candidate
Excellent command in written and spoken English, Mandarin and Cantonese