About The Job:
An exciting opportunity has arisen for a strategic minded Marketing Campaign Manager to join a fintech organisation based in Dublin South. With a focus on innovation and customer centricity, this is an incredible opportunity to take ownership of an organisations brand and digital presence to cultivate an omni-channel experience.
Core Responsibilities:
- Oversee and drive key brand initiatives, ensuring they reflect strategic priorities and strengthen brand positioning.
- Develop and launch compelling marketing campaigns designed to boost engagement and drive conversions across diverse platforms.
- Collaborate with performance and media teams to create and implement well-rounded media strategies, effectively balancing paid, owned, and earned media to maximize results.
- Conduct thorough market analysis and competitor benchmarking to shape marketing strategies and identify untapped opportunities.
- Evaluate campaign outcomes and use data insights to enhance future marketing efforts and improve overall ROI.
- Manage relationships with external agencies, ensuring seamless communication and a joint focus on meeting performance goals.
The Successful Candidate:
- 5 + years experience in Marketing, Digital, Brand or Campaigns.
- Bachelor Degree in Marketing or equivalent.
- Strong understanding of paid, owned and earned media strategies.
- Previous experience launching digital products and branding on a national scale.
- Proficient in Marketing Analytics Tools and related platforms.
- Experience in Financial Services, Banking or Digital Agency is desirable but not essential.
- Detail oriented, strong communication, with a passion for building out strong branding and storytelling.
Morgan McKinley is acting as an Employment Agency and references to pay rates are indicative.
BY APPLYING FOR THIS ROLE YOU ARE AGREEING TO OUR TERMS OF SERVICE WHICH TOGETHER WITH OUR PRIVACY STATEMENT GOVERN YOUR USE OF MORGAN MCKINLEY SERVICES.
