Lead company's PR strategies, shaping the brand, enhancing internal and external communications, and influencing company growth and recognition.
Roles/Responsibilities
- Writing and distributing press releases.
- Conducting PR activities by building media relationships.
- Planning and writing website content.
- Managing crisis communication.
- Designing internal communication and motivation-boosting initiatives.
- Planning product PR in collaboration with marketing teams.
- Managing and mentoring junior PR staff.
Required skills
- Over 5 years of practical experience in public relations.
- Experience in product PR, corporate PR, and recruitment PR (focusing on recruitment PR recently) and experience in writing press releases.
- Project management experience and experience in training subordinates.
Preferred skills
- Experience in managing SNS platforms, including planning, goal setting, content creation, and posting.
- Expertise in developing medium- to long-term PR strategies.
- PR experience in the IT/WEB or automotive industries, with knowledge in digital marketing and media relations.
Personal Attributes
- Individuals who resonate with our company's mission and vision.
- People who can take ownership and proactively engage in their tasks.
- Those who can always prioritize the user at the center of business and operations.
About our client
This company specializes in services tailored to the automotive industry. It offers a range of solutions, including support for purchasing new and used cars, car buying services, and car loan comparisons. By leveraging technology, it creates a platform that connects users with the industry, streamlining all car-related processes and providing a seamless experience. The goal is to enhance efficiency and deliver a convenient and enjoyable experience for users.
