Digital Marketing Executive
Our client, a leader in their industry, is expanding their award-winning Digital Marketing team and seeking a dynamic Digital Marketing Executive. This is a unique opportunity to directly impact their digital strategy and drive engaging content across their social media platforms and campaigns.
What you will do:
- Strategic Collaboration: Work alongside colleagues, agencies, and partners to brainstorm and execute impactful digital campaigns.
- Multimedia Mastery: Support the production of rich media, including short, medium, and long-form video, and podcasts for both on-site content and social media.
- Video Innovation: Utilize platform-based tools to create, produce, and edit engaging video content, ensuring brand consistency and compliance.
- Opportunity Amplification: Identify and promote brand events, sponsorships, partnerships, and CSR activities across social and digital channels.
- Employee Advocacy: Maintain a dynamic employee advocacy platform with consistent content amplification.
- Data-Driven Optimization: Analyze channel metrics and performance to refine campaign strategies.
- Trend Insight: Conduct research and gather insights on industry trends to inform digital and social media strategies.
- Web Content Management: Create and maintain web content, including metadata and tagging, to optimize performance.
- Customer Experience Enhancement: Identify optimization opportunities to improve customer experience and increase channel conversion.
Your experince:
- 3-5 years of demonstrated experience in a related digital marketing role.
- A creative mindset with a genuine passion for social media and digital marketing.
- Exceptional organizational and time management skills with a results-oriented approach.
- The ability to work independently and manage multiple tasks, while also thriving in a collaborative team environment.
- Experience with employee advocacy platforms and social media community management (advantageous).
- Strong written and verbal communication skills with meticulous attention to detail.
- A portfolio showcasing your digital work (preferred).
Your qualifications:
- Relevant third-level degree and/or professional marketing or communications qualifications.
- Proficiency with social media business management tools and social video editing software.
- Familiarity with AI tools for video content creation (advantageous).
- GA certified with relevant reporting experience.
